About us


Oh Arthur was established in 2015 by creative duo, Emma Jacklin and Cheryl Ellis, both Lincolnshire lasses and friends from the age of three.  They combined their design and seamstress skills, together with lots of love, to produce a range of exclusive slogan T-shirts and personalised gifts for boys and girls, male and female aged 0 to adult.

Inspired by the fun and mischief of Emma’s little boy, Arthur, and Cheryl’s baby - sausage dog, Bentley – the multi-talented pair put a smile on the face of every tot that leaps and rolls around in their playful creations.

Emma has worked in public relations for years with a flair for design while Cheryl is an accountant and wicked seamstress behind closed doors! Their business and creative skills have ensured the launch of a clever collection of kiddies’ clothes that both children and parents love.

Personalised clothing, gift sets and limited edition T-shirt designs to make everyone giggle and be part of Oh Arthur’s worldwide success story.

To enhance their range of quirky clothes, Emma and Cheryl have cherry-picked a beautiful selection of hand-crafted children’s bags, cushions and bedroom accessories created by a group of like-minded international artisans. Brands including Vanarags, Love Frankie and Wolfie + Willlow perfectly complement the fun-loving ethos of Oh Arthur.